Your Home is a Good Place, Inc. Case Your Home is a Good Place, Inc. is a unique business that employs convenience as a strategic marketing variable. The business brought homeowners’ companies and other service providers together in a one-stop shopping environment to stress the convenience such as the online marketing strategy. The business required […] Read more >>
Central Ohio Transit Authority A comprehensive organizational strategic analysis entails a review of the organization’s strategic orientation or its strategic intentions within its competitive environment and a diagnosis of the entity’s readiness for change (Armstrong, 2012). This analysis inquiries into the environment around the organization, both externally and internally. The internal environment analysis determines the […] Read more >>
Introduction The modern market is overwhelmed with products and services. Consumers want to secure and protect their personal space from unwelcome broadcasting intrusions. The new and urgent problem of modern marketing is to give the necessary information and advertising only to those who can be potentially interested (Evans 29). The failure to follow this principle […] Read more >>
Abstract This study is aimed at identifying factors that influence consumer behavior in online shopping in Saudi Arabia. Saudi Arabia is amongst the countries with highly advanced technology levels. However, there is a paradox between Saudi Arabia’s level of technology and the number of people who shop online. Factors that affect consumer behavior towards online […] Read more >>
Introduction The mechanism of the market consists of three main elements: demand, supply, and prices. The system of prices for goods and services is based on the preferences of buyers and sellers. To develop an effective pricing policy of a company, it is necessary to provide a comprehensive analysis of factors affecting the price level. […] Read more >>
My Academic and Career Plans One of my major academic plans is to become a successful student and professional in the fields of hospitality and accountancy. I would like to study for hospitality as my major and accounting as the minor subject. I have greater interests in hospitality and accountancy thus I would strive at […] Read more >>
Introduction The Prenatal Clinic that is located in Bryan, Texas, has been chosen as a subject of marketing analysis for this paper. First of all, the paper will describe the four marketing Ps, because product, place, price, and promotion are the vital components of the marketing strategy of any organization; an appropriate combination of these […] Read more >>
Introduction The clothing retail industry in the UK has faced a lot of challenges due to the increased globalization and new competitors. One of the main clothing retailers is Marks & Spencer. Marks & Spencer clothing company has been started a hundred years ago, and since then, it has been operating across the UK and […] Read more >>
Potential Exhibitors Lateral Event Management Company is planning an event in Brighton, W. Sussex city at Brighton Centre on 20th May 2013 at Brighton Centre. The company will work with the following companies as exhibitors and will be required to put up their stand for their exhibition. The companies include Lotto Licensee sports lifestyle, Active […] Read more >>
Promotion is one of the marketing’s mixes whereby a firm communicates directly with the actual or potential customers concerning their products or services (Yeshin, 2006). This is aimed at influencing customers to purchase a company’s product or service other than those of the competitors. Sales promotion refers to the short-term incentives that are offered to […] Read more >>
